One of the great misconceptions in SEO marketing is that your website will rank very well in the search engines if you simply link it to as many related sites as you can. This not so long ago, many thought it was not a good practice to bother talking to other website owners, but it is actually the exact opposite. Now this unsure SEO is becoming appreciable.
Many search engines simply want to give searchers content results. The more specific your content, the better and more relevant it should be. This is the ONLY way they keep their searchers happy. Websites needing to link to other sites won’t do well in the search engines unless they have great content that will set them apart from their competition.
Link building is the perfect way to ensure you have content that works. Having great content, but without links will reduce your website’s usefulness to people searching for a certain item or information. Clearly having a site or a blog that answers the search query; “what’s in a name, is in a name” will rank much better than one with similar content that does not help in answering the searchers question. Give the searchers what they want and the rest will take care of itself.
A lot of times no direct links to either, the other site or the post is there to give readers a sample of the content you have to offer. The same example could also be the home of a person who for one reason or another, needs cash, pays a visit to your website.
Google’s algorithms for what sites they rank in the search engines are quite complicated. The formula that moves us to the top positions is something more complex than just pasting some keywords into your site and linking it to some other sites. Links are what makes your blog or site as effective as it can be.
Your website, blog or site on your Facebook Fanpage, Link to new pages or campaigns to other like topics. You are not promoting your own blog or site, but all the content you have to offer as well as the value you will bring to your readers when it comes to linking is supposed to get you websites attention.If you offer readers links that are not useful for them, leading them to irrelevant sites; you won’t get them to your blog or site and will rank further lower in the search engines.
That’s the real secret to getting your whole website out into the world; displaying the value you have to offer to the people that read it. Link building is the way to go if you have more than one piece of content to be linked to your website. The more rich content you have stuff for both searchers and web guests, the better your chances and the better you will rank in the search engines.
There are all kinds of ways to enjoy link building, some multi-faceted such as posting in forums and commenting on blog posts. On a personal level I like to read different blogs that are related to my niche. This is a great way to spend 30 minutes every week and still generate links to my site. Make sure your signature line includes a link back to your blog or site of choice.
It’s amazing how powerful a personalized article backlink can be. You don’t have to feel like you’re using article marketing as a lame source of visitors. The funny thing is, you could spend all your time writing articles, but never have content of quality, when I do. The only problem is that there’s not a lot you can say. At the same time if you don’t have any strong links to other sites, you might as well turn to one of the above methods to boost the numbers and improve the overall quality of your sites content.
One of the biggest myths that I see is that the more links you have leading to your site the better you will rank. This is not so. Yes, having plenty of links does help, but what you need to do is make sure you are endearing your website to the right audience. So having hundreds of links to your site if are usually from sites havestuff blasting thousands of visitors and all of that will do you no good if your site isn’t relevant or useful.
Link building is so important to your websites overall ranking and the more you truly think about it, the better the understanding. It’s not about all you need to worry about is links. Yes, links and quality!
